Numbers matter. So does the life they are meant to support.
I’m Rachel Rademaker — financial coach, educator and wealth strategist with a Chartered Accountant background. I help people understand the financial pieces in front of them, connect those pieces to the bigger picture and move forward with confidence.
Because people deserve more than information without context.
Financial decisions are rarely isolated. A change in your business affects your household. A tax issue can change your cashflow. A structure may look sensible on paper but still need to fit your family, risk profile and long-term vision.
I created The Wealth Hive to bridge the space between technical professionals, financial education and everyday decision-making. It is a place where you can slow the conversation down, understand the language, challenge assumptions and see how the pieces work together.
You do not need to arrive with perfect records or the right terminology. You can bring the uncertainty, the unfinished thinking and the alternatives you want to explore.
Technical enough to see the detail. Human enough to understand the whole story.
The work is collaborative, practical and grounded in the belief that understanding creates better decisions.
No judgement
Money can carry stress, shame and old stories. We start with what is true now and work forward from there.
The bigger picture
We connect personal cashflow, business, tax, structures, assets and goals rather than treating each in isolation.
Plain English
Complex ideas are translated into clear language so you understand the reasoning, not simply the instruction.
Collaborative thinking
You remain the decision-maker. I help you explore pathways and work more effectively with your professional team.
A career built across numbers, business and real-world decisions.
My background gives me the ability to move between detail and strategy — while keeping the conversation anchored to the person or family the numbers belong to.
Wealth is not only what you accumulate. It is what your resources allow you to protect, create and experience.
Money should support your purpose rather than quietly dictate your choices. Financial wellbeing grows when technical understanding, personal values and intentional action are brought together.
Clarity. Confidence. Control.
Mission
To make financial knowledge practical and understandable so people can take purposeful action in their personal and business lives.
Vision
To help change the way people relate to money — replacing confusion, avoidance and shame with capability and informed choice.
Purpose
To be a trusted bridge between complex financial information, professional advice and the decisions people make in everyday life.
Support that feels clear, safe and useful.
“I love your truth bombs and critical thinking!”
Natasha“Rachel gives some great tips on tax deductions you may be able to claim.”
Zoe“Thanks Rachel and Tim — very informative.”
KathyChoose the level of support that fits where you are now.
Start with a private clarity session when you need focused strategic thinking, or join the Financial Wellbeing Academy when you want ongoing education, tools and community.
Clarity Session
Focused support to understand your current position, explore pathways and create clear next steps.
Book a sessionThe Academy
Financial education and practical resources across personal money, business and wealth.
Explore the AcademyBring the questions. We will make sense of the pieces together.
You are welcome to arrive exactly where you are — whether that feels organised, uncertain, successful, messy or somewhere in between.